Esports has become a lucrative industry that attracts a wide range of individuals, including content creators, professional players, and streamers. With the rise of mobile gaming, specifically PUBG Mobile and its successor BGMI, many are looking to gain instant viewership from popular esports organizations. During a recent livestream session, Taha “Aladin” Khamkar, BGMI player for 7Sea Esports, exposed a farming strategy used by many to leech viewership from players of popular esports organizations like Team SouL and GodLike Esports.
Introduction
Esports has become a multi-billion dollar industry with players, content creators, and streamers earning significant amounts of money. The rise of mobile gaming has made it even more accessible, with PUBG Mobile and BGMI being two of the most popular games. The popularity of these games has resulted in players and content creators attempting to gain viewership by targeting popular esports organizations.
Understanding Viewership Farming
Viewership farming refers to a strategy used by content creators and streamers to gain instant viewership by targeting popular esports organizations. The idea is to join a game and create a title with the name of a popular esports organization or player. This attracts viewers who are fans of that organization or player, who then watch the streamer’s content. This farming strategy leads to an increase in viewership, which translates to higher earnings for the content creator or streamer.
Aladin’s Explanation of Viewership Farming Strategy
During a recent livestream session, Taha “Aladin” Khamkar, BGMI player for 7Sea Esports, exposed the viewership farming strategy used by content creators and streamers to gain instant viewership. According to Aladin, players join a game and create a title with the name of a popular esports organization or player. This attracts viewers who are fans of that organization or player, who then watch the streamer’s content. This farming strategy leads to an increase in viewership, which translates to higher earnings for the content creator or streamer.
Aladin further explained that this strategy not only affects the esports organizations and players but also harms the genuine content creators and streamers who work hard to gain their viewership. These genuine content creators and streamers are overshadowed by those who use unethical means to gain instant viewership.
Impact on the Esports Industry
Viewership farming not only affects the genuine content creators and streamers, but it also harms the esports industry as a whole. This strategy leads to an increase in fake viewership and hinders the growth of the industry. It also takes away from the hard work and dedication of genuine content creators and streamers who build their audience through hard work and ethical practices.
The Need for Ethical Practices
With the rise of mobile gaming and esports, it’s essential to practice ethical means of gaining viewership. Content creators and streamers should focus on building their audience through hard work and quality content rather than using unethical means. Additionally, esports organizations and players should be more vigilant and take necessary action against viewership farming.
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